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Experiential Marketing

What Is Experiential Marketing?

Marketing has evolved a lot recently. Its focus has shifted more than ever to the consumer. Traditional marketing continues to be challenged by the digital

18/07/2022 4 mins read

Brand Consultant company

What Does A Brand Consultant Do?

Who is a Brand Consultant? Brand consultants assist businesses in promoting their products. They help clients achieve their goals by providing analysis, solutions, and overall

23/06/2022 8 mins read

Photo Essay: India Under Lockdown

Photo Essay: India Under Lockdown

The world’s biggest lockdown was enforced from 25th March 2020. Total lockdown opened doors to many unexpected challenges.  Initially, it was difficult to control huge

26/11/2021 < 1 mins read

Journey of Brand Communication through the Pandemic

Brand Archetypes – A Journey

The brand archetype has become a widely recognised figure or scenario that traverses time, location, ethnicity, sexual orientation, and age. This signifies an everlasting reality rather

29/07/2021 8 mins read

CREATING YOUR FIRST BUSINESS PLAN

CREATING YOUR FIRST BUSINESS PLAN

Owning a business, and growing them is difficult yet doable. This is the era of startups. However, before starting a business, we should plan, shouldn’t

19/07/2021 8 mins read

THE EFFECTIVE WAYS TO DESIGN A WEBSITE

THE EFFECTIVE WAYS TO DESIGN A WEBSITE

Website design isn’t simply regarding aesthetics. Websites fascinate visitors and change people’s understanding of the product, business, and brand through a mix of pointers, comprising visuals,

26/04/2021 6 mins read

INDIA UNDER LOCKDOWN

INDIA UNDER LOCKDOWN

The world’s biggest lockdown was enforced from 25th March 2020. Total lockdown opened doors to many unexpected challenges. Initially, it was diflcult to control huge

28/04/2020 2 mins read

The TRD Story

The Premise: Growing up most people lose their creativity to the realities of life- earning a livelihood, handling expectations, managing growing responsibilities etc. In India,

11/03/2020 3 mins read

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